Hi All,
Happy start of the week đ
Here are the top industry news stories in AR and tech:
Apple reportedly chose a standalone AR / VR headset over a more powerful tethered design
That choice has had long-term effects on the development of the headset. âBy the time the decision was made, the deviceâs multiple chips had already been in development for several years, making it impossible to go back to the drawing board to create, say, a single chip to handle all the headsetâs tasks,â The Information reported. (The Verge)
Sony readies for metaverse revolution with cross-platform push
Sony's game, music and movie units contributed two-thirds of operating income in March, underscoring the group's transformation from a consumer electronics maker into a metaverse-ready entertainment juggernaut under Yoshida and predecessor Kazuo Hirai. (Reuters)
Snapchatâs latest viral AR effect underlines its nous and understanding of AR elements
This effect, called simply âCryingâ makes you look, as it sounds like youâre crying. Since launching just last week, over 180 million Snapchatters have engaged with the Crying Lens â using it, in total, a whopping 1.3 billion times. (Social Media Today)
Wonder Interactiveâs The Immersive Web will play Unreal 4 games on the web
St. Louis believes his company is an infrastructure firm that will provide the onramp to the metaverse, the universe of virtual worlds that are all interconnected. But first things first. St. Louis wants to get Unreal Engine 4 games, and eventually, Unreal Engine 5 games, to run on the web. (Venture Beat)
âMove-to-earnâ Solana app StepN is latest crypto gaming craze
Over time, StepN users will need to accumulate new kicks to level up. The usual return on investment requires about a month, upon which people can start generating income of up to several thousand dollars per day depending on their level, activeness and the current price of StepN tokens. In other words, the game can be quite lucrative. (Tech Crunch)
Lacoste settles into new avenue des Champs Elysées largest flapship
Lacoste has just kicked open the doors on its new flagship store nestled in Avenue des Champs-ĂlysĂ©es in Paris. The 1600 m2 store offers a variety of experiences, including three AR experiences, tailored to the brand's diverse fanbase. (Lacoste)
Balenciaga hosts its Spring fashion show at the New York stock exchange
Balenciaga hosted its spring 2023 fashion show on the trading floor of the New York Stock Exchange on Sunday, in a symbolic move before the fashion house moves to start accepting certain cryptocurrencies as payment. (Bloomberg)
People can't explain what the metaverse is but are very excited for it
74% of the people surveyed have heard of the metaverse, which is nearly double from the year prior. The same percentage also thinks that the metaverse "is the future." And yet only 15% of those folks say that they "know what the metaverse is and can explain it to someone else." (PC Gamer)
How Seoul is creating a metaverse for a smarter city
The city of Seoul, South Korea, is planting the seeds for a metaverse ecosystem called âMetaverse Seoulâ for all areas of its municipal administration. The effort combines digital twins, virtual reality (VR) and collaboration to improve city services and planning, administration and support for virtual tourism. (Venture Beat)
