beauty - mirror
beauty - mirror

Cloudtopia

Our agency partnered with Maybelline New York for the global launch event of Cloudtopia in New York City. To mark the occasion, we deployed an interactive augmented reality mirror that allowed guests to snap photos within the brand's universe and instantly receive their digital keepsake. This immersive brand activation delivered a fun, engaging experience in the heart of New York City. A digital attraction designed to drive social media visibility and leave a memorable impression on event attendees.

ClientMaybelline
DateAugust 2025
RoleExperience Design & Production
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