ar – social lens
ar – social lens

Star Wars The Acolyte

Our mission was to unleash the power of the Force through a unique and interactive augmented reality experience on Snapchat. Rather than relying on traditional marketing, we created an immersive lens that lets users step directly into the iconic saga. Force Control: Advanced motion-tracking technology that triggers cosmic effects with a simple wave of the hand. Galactic Immersion: Authentic visual and audio elements from the Star Wars universe designed to completely transform the user's surroundings. Viral Engagement: A social-first activation built for sharing, maximizing audience interaction and connection with the franchise's fanbase.

ClientDisney
DateJune 2025
RoleCreative Direction · Production
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