HomeGallery
Dior

Dior Riviera - J'Adior St-Tropez

Published 2023
Get a taste for summer on the Riviera, with an AR experience for @Dior celebrating the beautiful simplicity of summer days; basking in the sun, or floating in the water, reading in the shade, or digging your toes into the sand. Sand became the metaphor of #Dioriviera because it is moldable, and versatile, creating iconic Dior sand sculptures seen at the Dior house in St Tropez. Bring these sculptures to life with location tracking technology and equally discover a sky painted pink with the Riviera print using sky segmentation AR tech. Virtually try pieces from the sunglasses and hat collection and immerse yourself in the summer colours of the Riviera campaign.

See in the gallery

Related work

Back to the full gallery