AR – shoe try-on
AR – shoe try-on

Digital Try-on

Our mission was to revolutionize Lacoste’s omnichannel shopping experience by deploying a virtual shoe try-on module paired with interactive 3D display ads. Rather than sticking to traditional e-commerce, we created an ultra-immersive consumer journey to maximize shopper engagement. Precise AR Try-On: Advanced foot-tracking technology allowing users to try on sneakers in real-time directly from their smartphones.

ClientLacoste
DateJanuary 2024
Role
01 / 04
02 / 04
03 / 04
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Steve MaddenMaddenwood
04 / 04