Regenerative Agriculture

Our mission was to raise awareness about Balenciaga's eco-responsible commitments by creating an immersive augmented reality experience focused on regenerative agriculture. Rather than relying on traditional CSR communication, we developed an educational and interactive journey to illustrate the fashion house's environmental impact. Purposeful Storytelling: Poetic 3D modeling showcasing the cycle of regenerative farming and its essential role in sustainable fashion. Educational Immersion: Interactive elements that allow users to visualize soil restoration and natural material transformation in real time.