Experience type
Randomizer and quiz AR filters
The filter draws a random result or asks a question, then assigns a character, a colour, a verdict. The mechanic is simple, and that is its strength: people share the result to compare, which carries the filter far beyond its starting audience.
15 creations, published between 2020 and 2024. Distributed on Snapchat, TikTok and Instagram. Including work for Deezer, Grand Palais Immersif and Showroom Prive.