Sector
Augmented reality for fragrance
Fragrance is the hardest case: you have to convey what cannot be seen. The work goes into the bottle (glass, reflections, apparent weight) and the world around it: suspended materials, light, movement. 3D replaces the still life here.
29 creations, published between 2020 and 2025. Distributed on Snapchat, Instagram and 8th Wall (WebAR). Including work for Jean Paul Gaultier, Lancôme and Paco Rabanne.