Sector
Augmented reality for fragrance
Fragrance is the hardest case: you have to convey what cannot be seen. The work goes into the bottle — glass, reflections, apparent weight — and the world around it: suspended materials, light, movement. 3D replaces the still life here.
26 creations, published between 2020 and 2024. Distributed on Snapchat, Instagram and 8th Wall (WebAR). Including work for Lancôme, Paco Rabanne and SOL DE Janeiro.